This semester you will be looking at how the food industry targets children through advertising to purchase their products.
Task 1: Collect articles
You are required to begin collecting articles, letters to the editor, editorials or news reports on fast food advertising aimed at children. You will then be required to create a portfolio containing a comprehensive analysis or each article. (10-15 articles)
Due date: Start of week 5
Task 2: Today/Tonight - Child targets Watch Today/Tonight's report on how companies target their products at children through a successful media campaign.
Questions
Television show:
Story title:
Presenter:
What is this story about?
Who was the first expert and which company do they represent?
What did they claim advertisers do to encourage children to buy their products?
Who conducted the food experiment and where was he from?
How was the experiment conducted?
What were the findings?
Can you think of any food advertisments that are directed at children?
Compare and contrast the similarities and differences between two of your choices.
Due date: Monday 3 August Task 3: Read the following article and answer the questions
Fast-food groups will phase out deadly trans fats
By Adam Cresswell | March 13, 2007
Article from: The Australian
NUTRITIONISTS and health campaigners have welcomed plans by fast-food and baked-goods giants to phase out harmful trans-fatty acids from their products following federal government pressure.
What changes is the fast-food industry going to make?
What do you think caused this change?
Describe the changes to the fast-food industry over the past 20 years on a time-line.
Study some nutrition labels on food packages and see if you can locate trans-fatty acids in the list of ingredients. What harm can these cause in the body?
HEALTH experts have attacked the Government's tolerance of junk food advertising aimed at children, with one accusing Parliament of "sitting on its hands" on the issue. Weighing It Up
2. Last chance to cut back on children's junk food ads
Ari Sharp / June 2, 2009
THE junk food industry should face tough laws if self-regulation fails to reduce the number of ads aimed at children, an inquiry has recommended.
3. Health groups want ban on junk-food marketing ploys
A boy displays giveaway Hello Kitty dolls used in a McDonald’s promotion in Hong Kong.
Photo: AP
Daniella Miletic / June 9, 2009
HEALTH groups have called on the Federal Government to ban the junk-food industry's free toy and competition offers often used to promote fast-food meal deals and sugary cereals to children. Due date:
Fat chance that report will change food ads
Editorial
June 3, 2009
The Age Weighing it UpWeighing it Up
Expert urges regulation of junk food ads
McDonald's maths program 'not an ad'
Tracey Lien
Task 6:
Which of these letters do you agree with and why?
Which of these letters do you disagree with and why?
Write a letter of your own giving your opinion of The Royal Children’s Hospital having a McDonald store on site.
Due date:
Task 6: Collect articles
Watch the ABC viewing of 'Consuming Kids: The commercialisation of kids' which aired Monday and take detailed notes while watching the program.
Issues @ The Lakes P-9 School
This semester you will be looking at how the food industry targets children through advertising to purchase their products.
Task 1: Collect articles
You are required to begin collecting articles, letters to the editor, editorials or news reports on fast food advertising aimed at children. You will then be required to create a portfolio containing a comprehensive analysis or each article. (10-15 articles)
Due date: Start of week 5
Task 2: Today/Tonight - Child targets
Watch Today/Tonight's report on how companies target their products at children through a successful media campaign.
The video can be found at: http://au.video.yahoo.com/watch/5419361/14273719
Child targets @ Yahoo!7 Video
Questions
Television show:
Story title:
Presenter:
Compare and contrast the similarities and differences between two of your choices.
Due date: Monday 3 August
Task 3: Read the following article and answer the questions
Fast-food groups will phase out deadly trans fats
By Adam Cresswell | March 13, 2007
Article from: The Australian
NUTRITIONISTS and health campaigners have welcomed plans by fast-food and baked-goods giants to phase out harmful trans-fatty acids from their products following federal government pressure.
Due date:
Task 4: Analyse the articles
1. Anger at lack of action on obesity
Ari Sharp / June 3, 2009
HEALTH experts have attacked the Government's tolerance of junk food advertising aimed at children, with one accusing Parliament of "sitting on its hands" on the issue.
Weighing It Up
2. Last chance to cut back on children's junk food ads
Ari Sharp / June 2, 2009
THE junk food industry should face tough laws if self-regulation fails to reduce the number of ads aimed at children, an inquiry has recommended.
3. Health groups want ban on junk-food marketing ploys
Photo: AP
Daniella Miletic / June 9, 2009
HEALTH groups have called on the Federal Government to ban the junk-food industry's free toy and competition offers often used to promote fast-food meal deals and sugary cereals to children.
Due date:
Fat chance that report will change food ads
- Editorial
- June 3, 2009
The AgeWeighing it UpWeighing it Up
Expert urges regulation of junk food ads
McDonald's maths program 'not an ad'
Tracey Lien
Task 6:
Which of these letters do you agree with and why?
Which of these letters do you disagree with and why?
Write a letter of your own giving your opinion of The Royal Children’s Hospital having a McDonald store on site.
Due date:
Task 6: Collect articles
Watch the ABC viewing of 'Consuming Kids: The commercialisation of kids' which aired Monday and take detailed notes while watching the program.
http://www.abc.net.au/iview/#/view/410106